Sobre la calle Julio Verne en el Parque Lincoln a busy public recreational and commercial area in the Polanco neighborhood? 20 containers are deployed that function as temporary showrooms for a select sample of the work of contemporary Mexican designers, forming a busy urban fair.

Through this platform, brands leave their habitats to generate new environments and experiment with new ways of exposing their visions and products, as well as expanding the dissemination of their work.

Bringing together creative communities is one of the main objectives of this project, which is why for a weekend Design Content takes over the public space and takes design to the street to generate dialogues between designers and society.